Before You Launch
- Use the correct outbound number for the campaign and region.
- Confirm your contact source is consent-based and current.
- Set reasonable call cadence and retry rules.
- Launch with a smaller sample before using the full audience.
- Review answer rates, outcomes, and complaints immediately after launch.
Good Operating Habits
- Match numbers to the audience when possible.
- Keep call windows aligned to appropriate local hours.
- Remove bad or blocked contacts quickly.
- Monitor DNC compliance and suppression lists.
- Pause the campaign if answer rates drop sharply or complaint volume rises.
Rules
- ALWAYS respect consent and compliance requirements for the target campaign.
- NEVER scale a campaign before validating the flow on a smaller sample.